Apple has approved the first VOIP app for the iPhone which enables voice calls over a 3G data connection. iCall is the first VOIP app to be allowed into the App Store but expect a flood of new apps. Obviously, Skype for the iPhone will rank among the most popular of the VOIP apps.

Curiously, it is unclear whether the Google Voice app will ever be available on the iPhone. Google Voice currently uses traditional land lines to route calls. Apple has rejected it from the App Store claiming that duplicates the phone’s existing functionality and would confuse customers. Arguably, VOIP apps duplicate the phone’s functionality as well. I suggest that neither would actually confuse customers but would rip profits from AT&T. The Google Voice vs. Apple showdown is before the FCC now.

In the future, Google Voice may become a VOIP service. As I relayed back in November, Google acquired Gizmo5, a VOIP outfit, and will integrate Gizmo5 technology with Google Voice. When this happens, Apple may have no choice but to approve a Google Voice app. In the meantime, Google is coding around Apple’s restrictions and thumbing its nose at the App Store. Google Voice can be accessed via the iPhone browser at m.google.com/voice.

[First VOIP App Approved via Gizmodo]

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Jon Mallin

Founder of Tech Bottle Blog. Attorney & Amateur Blogger. B.A. University of Michigan 1997 and J.D. NYU School of Law 2000. Jon Mallin on Google+ (Preferred) -- @JonMallin on Twitter -- LinkedIN C.V. -- Email Jon@TBOTTLE.COM
   
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