There’s a lot of buzz and chatter in the blogosphere about Google’s upcoming social features. Starting with Kevin Rose’s infamous tweet, we’ve been referring to an amorphous “Google Me” platform. Presumably, Google Me will be designed to go toe-to-toe with Facebook. We’ve seen rumors about Zynga bringing social gaming aboard, along with a recent acquisition that suggests Google Me is indeed a reality. While some might feel that Google Me has been blogged ad nauseum,I will speculate what this service will look like.

Google has many very social properties that exist as islands. The core properties are Picasa, Gmail, Voice, Chat (and Video), Reader, Blogger, YouTube, and Orkut. Buzz was an attempt to bring together many of these properties and connect them. Think of Buzz as a hub and the other properties as spokes. However, Buzz did not gain widespread adoption. For some, it was the privacy missteps in the first few days of operation that kept them away. I believe there are more obvious and compelling reasons why people aren’t using Buzz in large numbers right now. First, people want to interact with their existing associates, many of whom they communicate with on Facebook. Second, the Buzz interface is somewhat confusing. Facebook and Twitter primarily operate on a chronological model. Buzz doesn’t. Back to the point, Buzz was a failed attempt to create a widely adopted hub linking Google’s social properties, the islands.

I believe Google Me will connect the islands in a very similar way that iGoogle can be used to connect all of Google’s services. In fact, iGoogle has long had some social features unique among all of Google’s properties, including rudimentary social gaming. I actually think Google Me will, in fact, look quite a bit like iGoogle. We will design our own social networks. We may choose a box for YouTube, a stream of Buzz, some Picasa albums, Gmail previews, Chat pane, etc. which would all appear in some integrated fashion on one page (or a group of tabbed pages). Unlike Buzz, Wave and other Google properties that have “fixed” UIs, Google Me may have a more “dynamic” user-customizable look and feel. Drop and drag a feed of friends on the left, maybe another for co-workers in the middle and keep Chat on the right. Or, maybe have it the other way around. Oh, and the top will likely have a search bar and a status update-like field (not too dissimilar from Facebook). Oddly, if I’m correct about the user-customizable look and feel, Google Me may be somewhat similar to *gasp* MySpace in some respects. (Don’t get too discouraged. MySpace was once wildly successful and there may be some elements worth salvaging.)

Will Google Me succeed where Buzz has failed? I’m sure Google will control the rollout and check, double check and triple check to make sure there aren’t serious privacy concerns. Well, this alone won’t assure it’s success. As I pondered above, many people’s existing social networks exist on Facebook. Zynga could help lure massive numbers of virtual farmers, mafia wannabes and others from Facebook to Google, particularly if Zynga and Facebook completely part ways. There is also an enormous installed base of Gmail users. If there is a way to convert them into Google Me users, Google should find it. Also, consider that Google could leverage its upcoming Google TV, Google Music and Google Books properties. Another angle Google could play is integrating Google Me with Apps. Enterprise might be more likely to permit employees to use Google Me, if there were dedicated business streams and corporate discussions. Whereas, Facebook is practically a complete suck on employee productivity.

In any event, I’m straying want into the “will it work?” topic and I intended to merely write about what it will look like. My bets are on a user-customizable iGoogle-like platform. I don’t have a shred of evidence to support this but, as I titled the post, this is my best guess.

Google Dumping Wave

Posted by Jon Mallin at 7:43 pm
Aug 042010

Google is dumping Google Wave. Here’s the official quote:

Wave has not seen the user adoption we would have liked. We don’t plan to continue developing Wave as a standalone product, but we will maintain the site at least through the end of the year and extend the technology for use in other Google projects.

This news came as a complete surprise to me and many others. It seems like just yesterday Wave was released and it was the buzz of the internet. It was a trending topic on twitter for nearly a week and many people were scurrying to get invitations to the beta. Nonetheless, Wave failed for very good reasons.

While I was initially jazzed about Wave, just like many at Google according to the official blog, I was blinded by the fact that it was new and shiny. I blogged about it several times and even created a Google Wave category for the blog. However, when I began Waving with friends, they quickly pointed out reasons why they didn’t like it. It was difficult to use. It was launched without full features like email notifications. It was another mode of communication that was redundant with our existing modes. In short, they felt it was a waste of their time and apparently many people felt that way. They just didn’t “get” Wave.

I haven’t read the other commentary in the blogosphere on the failure of Wave but I think many will be discussing Google Buzz and the rumored Google Me project. I suspect that Wave will be replaced with Google Me and if Google Me gains tractions we may see Google Buzz fall by the wayside too. While I would be sad to see Buzz go, I would welcome a better replacement that achieves more widespread adoption. Frankly, I can’t convince anyone in my social circles to get active on Buzz. Hopefully, Google has a recipe for marketing a service that will compete with Facebook which is now 500 million strong. I’d like to see a superior replacement for Facebook with better governance.

When I started this blog in November 2009, I wrote a post entitled, “Dear Google, Please Allow Users to Merge Accounts or Build Account Switching into Chrome.” Well, chances are good that nobody read it because the blog was new. However, it appears that others had similar wishes. Google is now testing a system that allows users to log in to more than Google Account without running two different browsers (or an Incognito window in Chrome), according to Google Operating System blog. This is a simple solution to a problem that has been bothering me for a long time. I user various Google services on two different Google accounts. Some of the services can be used by both (e.g., calendar) but others cannot (e.g., Gmail and Adsense). Logging in and out of accounts is time consuming and aggravating. Hopefully this feature rolls out to everyone soon. “Dear Google, Thanks in Advance.”


Google dropped a bomb today on the mobile app market… and Apple. It made App Inventor for Android available to the public, after one year of beta testing it in classrooms. It allows people who don’t know how to code (like me) to make Android apps. It’s entirely web-based and it seems that apps can access every feature of Android phones, including GPS, bluetooth, etc.

The primary area where Apple outshines Android is in app count and, arguably, app quality (footnote 1: better Google integration with Android tips the scales the other way for me). The past six months have seen the number of Android apps skyrocket. Current unofficial counts have reached 100,000. With App Inventor rolling out to the general public, I expect Android to approach Apple’s App Store count, roughly 225,000, within the next year (footnote 2: a much higher percentage of Android apps are free than the percentage of Apple apps).While many of App Inventor apps will be novelty items and unappealing apps, it looks like App Inventor is capable of producing some really powerful apps.

You must register through Google to gain access to App Inventor.

Here’s a video that illustrates how easy it is to program a basic app with App Inventor:

The PPCBlog hit this one out of the ballpark. Check it out here: http://www.ppcblog.com/how-google-works/

[If you are on the main page of the blog, click the title of this post to load a clickable link.]

[via Ryan IT Lab on Buzz]

File this rumor in the “quite possible” folder. It comes by way of Kevin Rose, co-founder and CEO of Digg. He tweeted to his 1.1 million followers:

Ok, umm, huge rumor: Google to launch facebook competitor very soon “Google Me”, very credible source

TechMiso picked up the tweet and the rumor is gaining steam on Google Buzz.

I believe there is room in the Google ecosystem for a new social network. While Buzz is still fresh out of the box, it really isn’t ideal for keeping up with friends and family. Buzz is somewhat more like Twitter in terms of the relationships between users, although discussions tend to be more fulsome than those on Twitter. Google does already have a Facebook like service, Orkut. However, Orkut is significantly behind Facebook in terms of features and it never really caught on outside of Brazil and India. Some point to Wave as a social network of sorts but it’s really a different animal. Wave is more like a collaboration service that better suits business purposes than social purposes.

If there really is a Google Me, I’m really curious what the service will look like. Surely, it will incorporate many Facebook features but I would expect some significant departures from the mold, and not just better privacy settings. Surely, there’s room for improvement upon the Facebook format.

I believe the biggest obstacle to any Facebook competitor is that many Facebook users have invested significant time amassing their group of Facebook friends. Even if an large group decided to defect from Facebook, it’s not easy to export Facebook contacts to Google. It actually requires a Yahoo! account to pull from Facebook and export to CSV file. From there, the CSV file can be imported into Gmail. Instructions can be found here.

I’m hoping Kevin is right. It’s about time someone shakes things up and competes meaningfully with Facebook.

I am a big fan of Google Voice. Now everyone in the U.S. can enjoy the service. Visit voice.google.com now to sign up.

Jun 192010

Click to Visit Stratus0s.Org

It’s been awhile since I last wrote about Chrome OS. I’ve already covered hexxeh’s build back in February. Well, there’s a new kid on the block, Stratus0s, and it’s good, really good. It’s a more recent build and has some neat bells and whistles, including an improved log on system. It has a lot of potential and runs fine (meaning damn fast) on Acer Aspire One hardware. It’s a free download, of course, and touts the following advantages over other OSs:

  • No installation. You simply copy the image to a USB stick or an SD card and boot it. Tip: I found the installation somewhat cumbersome in Ubuntu and easier in Windows. YMMV.
  • Enhanced look. The UI looks better than Hexxeh’s build, particularly the logon screen. However, there’s not much room to really make Chrome OS shine since it’s almost nothing more than a Chrome browser UI.
  • “No HDD. It’s a Cloud.” The OS is designed to rely entirely on cloud storage. Although files can be downloaded locally to a file shelf (space permitting on the USB stick or SD card), fundamentally the idea is to shift everything to the cloud. One advantage of having everything in the cloud is that you can install the OS right on top of the old OS on the USB stick or SD card without data loss, provided you don’t rely on the file shelf. It also protects you against hardware failure.

Stratus0s is a product of Nate Taylor, Steve Pirk and Jordon Wii.  Steve Pirk is active on Google Buzz and Stratus0s has an official Buzz account.   Download Stratus0s from http://stratus0s.org/ and begin using Google’s Chrome OS today.

Jun 152010

CNet is reporting that Google’s Music service could launch this Fall. This comes just days after TechCrunch reported that URL manipulation revealed that the service will be called… I’ll give you three guesses… “Google Music.”

In my 2009 year end post on this blog, I cited several ways Google and Apple would lock horns in 2010. I understated the music battle that was brewing but I wrote:

This is a relatively minor attack but Google now streams music through its web interface. If you Google for an artist, some songs will appear and you can stream them in their entirety. In some cases, you can  purchase the tunes as MP3s through the providers of the streams. I speculate that Google is merely dipping its toes in the water at this point but you can expect a full blown music search and billboard rankings in the not-so-distant future.

The Fall launch of Google Music rumor almost certainly has to be true. Why? Because Google Chrome OS, which launches this Fall lacks the ability to install software and cannot, by itself, play MP3s. Current rumors suggest that the music service will support cloud-hosting and music purchases. This is somewhat similar to GrooveShark or the service formerly known as Lala that was acquired by Apple and hasn’t been relaunched yet.

I expect that Google Music will be tied tightly into the Google ecosystem. Perhaps it will be intertwined with YouTube, Buzz, Orkut and other social aspects of Google.

I’ve been blogging less lately. I haven’t lost interest but I have been allocating my time differently. Among other things, I’ve been playing around with KIN 1 and KIN 2 (short review coming soon); I’ve been customizing the heck out of Ubuntu linux to make it look more like this video; I’ve been catching up on Google Reader which has been redlined at 1,000+ articles for weeks; oh, and I’m still playing on Google Buzz.

I wrote on May 17 that Google Buzz deserves a second chance. It looks like I’m in good company; now, some tech heavyweights have written similar posts.

  • Yesterday, Robert Scoble wrote “Is it time to reconsider Google Buzz vs Facebook or Twitter?” It’s a great read and he’s an avid Buzzer.
  • Pinging off of Scoble’s post yesterday, Matt Cutts wrote a post entitled, “Give Buzz another look.” Matt works for Google so you couldn’t expect dissent but I still think it says something about Buzz that he’s prominently featuring a Buzz endorsement on his personal blog.

If you haven’t been to Buzz lately, check it out. Simply load up Gmail and click Buzz in the left-hand pane. Do some searches for topics that interest you and begin following people. I’ve been fortunate to have grown my followers on my personal account to over 530 and I’m always welcoming new followers (http://www.google.com/profiles/jonathan.mallin). I also have a blog account with another 215 followers (http://www.google.com/profiles/techbottle).

P.S. I shipped my Blackberry Tour off to Australia to reward a loyal RTer for his generous efforts. #payingitforward

Jun 092010

TechCrunch reported in early April that Google was internally testing (“dogfooding”) a desktop app for Google Voice. This is the outgrowth of Google’s acquisition of Gizmo5 back in November 2009. The latest incarnation of the rumor is that Google Voice will be fully integrated with Gmail, according to the (unofficial) Google Operating System blog. This is a screenshot of the dialer, courtesy of GOS:

Oddly, I started a Buzz last night about the implications of Google Voice going fully VOIP. If device manufacturers step up to the plate and create Wifi-only phones, Apple will be faced with a heck of a dilemma. It could either approve the Google Voice app that it has denied admission to the App Store before or lose ground to Android-based iPod alternatives. It will also be very interesting how Google Voice + VOIP will shake up the mobile space.

P.S. Google Voice users still want number porting! Please.

I’m a big fan of Google Buzz and encourage others to check it out. Today the Google Buzz Team made two big announcements — one awesome and the other so-so.

I’ll start with the awesome announcement. The mobile version of Google Buzz now works on virtually all smartphones, including Blackberry, WebOS, Android <2.0, Nokia S60, and Windows Mobile. Previously, only iPhones and Android 2.0+ could access the mobile site. The Blackberry version can even support location based searches by following some simple instructions. The inclusion of Blackberry specifically should help build the Buzz user base because 43% of smartphone users are toting Blackberries, as of Jan. 2010.

The so-so news is that Buzz now has a native rebuzzing feature which is called “reshare.” Some people are wild about this but I’m not. While it’s only been out a few hours, it seems to fragment meaningful discussions into multiple tidbit buzzes. Also, who wants to read the same blog post 30 times in their Buzz stream? Nonetheless, the eagle has landed and rebuzzing is here.

[via Official Gmail Blog]

May 252010

I sure picked the wrong week to be busy with non-tech stuff. Much has happened in the past week and my Google Reader is still readlined at 1000+ new articles to read. These are some of the stories from the past week that look the most interesting:

  • Android 2.2 “FroYo” debuted at Google I/O. Many people have it up and running on rooted Nexus Ones. It supports the creation of mobile hotspots which basically turns a FroYo device into a wireless router.  IntoMobile has been providing good coverage. It recently reported that the “leaked” version is not the final version, according to Googler Romain Guy, but it is apparently very stable.
  • Google I/O attendees found HTC Evo 4Gs in their goodie bags, Oprah style. I’ve written about the Evo 4G before (which should have stayed with the codename “Supersonic” but, anyhow…).  What happens when you give an hot Android phone to hundreds of developers? Well, someone figures out how to gain superuser access by rooting the device (video). Robert Scoble started a high traffic Buzz comparing the Evo to the iPhone platform. Many newly minted Android fans weighed in and dueled with Apple fanatics. The iPhone 4G (or HD or whatever they decide to call it) has a fierce competitor comprised of Google and virtually every major device manufacturer.
  • Mark Zuckerberg conceded by email (which he agreed to make public): “I know we’ve made a bunch of mistakes….” Captain Obvious? I wonder, however, whether they did as big a land grab as possible with a slight retreat in mind from the onset. Don’t know.  In any event, it remains to be seen what Facebook intends to do about the mistakes. I suggest that they include a lockdown button in the privacy settings which basically toggles off all information sharing except with friends. In my opinion, that would be a step in the right direction for Facebook.
  • Gizmodo found or stole another prototype, depending on your perspective. This one appears to be the Motorola Shadow which runs Android. The story goes that a gym employee found one laying around and Gizmodo got ahold of it (follow link for pics). This phone looks great and it’s almost certainly Verizon bound. It could be branded as the “Droid 2.”
  • The Google Orkut experiment is still ongoing. A number of Google Buzz users are playing around with Orkut and enjoying it. If you’re at all interested, check out my post about it.
  • Finally, this blog has been getting very heavy traffic lately compared to historical numbers. I attribute that primarily to my posts about the HTC Incredible which is still back ordered at Verizon. I’ve loaded up on apps and if you don’t know where to start, check out my AppBrain page. Also, I redid the TechBottle logo in the header of the blog. Do you like it? Be honest. I’m on the fence about it but I’d rather read and write to the blog than tinker with the logo more.

P.S. I have something brewing with a major carrier. Expect good but very honest hands-on cellphone reviews.  It’s also possible I’ll have some leaked info about upcoming phones soon. Stay tuned!

May 172010

I budget most of my social networking time for Google Buzz. Here’s my long-winded why…

Facebook support waivers and A list bloggers like Mashable speculate about the fate of MySpace, but nobody seems to be reporting on Google Buzz. Sure, it faltered out of the gate with a privacy misstep. To briefly recap: users were set to auto-follow their Gmail contacts and those auto-follows could be seen by other Buzz users. However, this was done inadvertently and the problem was patched faster than a speeding bullet. This issue was addressed quite well at SXSW. Google apologized. (It differs significantly from Facebook intentionally taking what was previously private and unapologetically broadcasting it to the entire 400 million plus Facebook community but that’s another post altogether.) Now, in case you were wondering, Buzz doesn’t have any known privacy bugs. You can buzz publicly or privately. You can show or hide your list of people you follow and people who follow you. Has anyone in the media or blogosphere been reporting on this?

To me, this is what makes Google Buzz appealing and more so than competing social networks:

  • Building a Buzz environment to your liking: It is easy to build followers and to reciprocate follows. My Google Buzz followers are largely active Buzz users. I have more Google Buzz followers than Twitter followers and I joined Twitter ages ago. I enjoy both reading and writing on Buzz.
  • Twitter falls short: Twitter is often difficult to follow. Conversations, which rarely develop, need to be decrypted because of the 140 character limit and the lack of meaningful organization of Tweets. It doesn’t help matters that many active Twitter users tend to be get-rich-quick schemes and pure follow-back whores.
  • Facebook is a different animal: Facebook isn’t really about expanding horizons. Sure, I like keeping in touch with people and Facebook makes that easy. I suggest you ask yourself these questions if you think Facebook is the be-all-end-all of social networks: How many new people have you met on Facebook? How many real conversations have you engaged in on Facebook? What is the signal to noise ratio on Facebook? Are you content with Facebook governance and frequent changes in policy?
  • The Buzz platform is well designed. Sharing information from Google Reader, YouTube and by URL has never been easier. We are expecting to see the Buzz API opened up at Google I/O which should benefit the platform and accelerate Buzz growth.
  • Community support and mobilization: We’ve taught each other how to use Buzz and some conventions for Buzz use have developed. We’ve mobilized to support Buzz and provided feedback to the Google Buzz Team. The Google Buzz Team has responded with improvements and is currently privately beta testing new features.
  • Buzz is a community. I have met new people near and far (very far) and joked, shared opinions and debated. Buzz users have engaged and thoroughly discussed many topics. My posts and ideas have generated more discussion on Google Buzz than any other platform. I’m not alone in this regard; other people report the same. It’s nice to have feedback every once in a while from a diverse group of people.

Buzz is social media at its finest! If you were scared off by the privacy glitch and haven’t experienced Buzz recently, you’re doing yourself a disservice. Give Buzz a second chance.

Google Orkut Experiment

Posted by Jon Mallin at 8:16 pm
May 162010

What the hell is Orkut? It was Google’s first attempt at building a social network. It launched in August of 2008 but never posed a serious challenge to Facebook. As of December 2009, the breakdown of Orkut users by country was 51.09% Brazil, followed by India with 20.02% and United States with 17.28%. Apparently, in Brazil many cafes proudly display the fact that they offer Orkut access. Last night, a bunch of Google Buzz users decided to poke around on Orkut. We even formed a “Community” for Google Buzz Users that anyone can join.

These are my impressions: Orkut’s interface blends Facebook and MySpace both circa 2008. Users follow one another (requiring the followee’s consent) and status updates appear in chronological streams. In this regard, it functions pretty much like Facebook and MySpace and differs from Twitter and Buzz. Like MySpace and unlike Facebook, users can customize their experience by selecting themes and completing detailed and risque profile information (turn ons, turn offs, things you can find in your bedroom, etc.). Many of us tame folks just pasted a link to our Google Profiles that we use for Buzz. One feature that caught my eye today is that users leave “tracks” when they view other people’s Orkut pages. Some might find that objectionable but Orkut otherwise provides significant control over your information, moreso than Facebook does.

Where do I think this is heading? Probably nowhere outside of Brazil and India but it is a Facebook alternative that some people might consider. Some of the Orkut plumbing was probably integrated into Google Wave and Google Buzz. Speaking of Buzz, apparently the API is going to be released at Google I/O, per a buzz by Robert Scoble, which could boost activity. In my opinion, Buzz is alive and well despite the hiccups at launch and dearth of media attention since then. Leo Laporte, Louis Gray, Robert Scoble and other tech notables routinely hang out on Buzz. It’s really become an interesting platform because headlines, excerpts and full posts become launchpads for in depth discussions that don’t (couldn’t?) occur on Facebook and Twitter. Also, some users have reported that improvements are being privately beta tested on Buzz, although details are scarce.

If you click over to Buzz, feel free to follow me or if you want to try out Orkut send me a friend request.